Vampire Dairy: Break Your Routine!
Client: Le Mont D'or
In December 2023
✅ The challenge:
For our very first digital campaign with « Mont d'Or », we produced a three-episode series to promote their five delicious cheese bars and tease an exclusive giveaway on their Instagram page.
In the final segment of this journey, where we take vampires across time for a dark humor tale in “Vampire Dairy”. We played with words, switching the "i" and "a" in "Diary" to express a Milk-related theme, perfectly aligned with the campaign's spirit.
✅ What we did:
This parody was inspired by different vampire shows like « Vampire Diaries », « Twilight », and even « True Blood » while adding a sarcastic touch with the influencer Nahla, a vampire who was upset about being unable to enjoy the sunlight. However, she quickly finds a solution to her problem with Mont D’or cheese bars, which are rich in vitamin D.
We also went over dealing with different scenes and locations, showing how the whole production team worked together and why the script was so important.
We recreated the vibe of an old era in the vampire's bedroom, using vintage items and even making a special coffin. Nahla shared a moment with a black cat named Kalouch, figuring out that it was the most loyal cat in the world.
The first location was outdoors, where we filmed in the rain and very late at night (2 a.m), creating a scene that indicated the vampire's daily solitude.
The next place was the pharmacy, the owner helped us by keeping it open after midnight so that Nahla, guided by the pharmacist, could find a solution.
Our third stop was Aami Krimo's grocery store, where Nahla met Aami Amer, a vampire who consumes Montd'Or and stays always young.
The appearance and the makeup were also carefully worked to match the characters. We added some visual effects (VFX) to make the vampire fangs look super realistic and spooky.
The harmony of the actors was amazing, Nahla, suggested a hilarious ending inspired by the famous Algerian TV series "El Badra" which we gladly adopted.
✅ The effects:
Our Dracula parody video got almost 2 million views and around 144,684 interactions. Beyond the numbers, this achievement not only made us proud but also strengthened our client's trust in us, and that means a lot to the team.
Thank you for being a part of this experience!
✅ The challenge:
For our very first digital campaign with « Mont d'Or », we produced a three-episode series to promote their five delicious cheese bars and tease an exclusive giveaway on their Instagram page.
In the final segment of this journey, where we take vampires across time for a dark humor tale in “Vampire Dairy”. We played with words, switching the "i" and "a" in "Diary" to express a Milk-related theme, perfectly aligned with the campaign's spirit.
✅ What we did:
This parody was inspired by different vampire shows like « Vampire Diaries », « Twilight », and even « True Blood » while adding a sarcastic touch with the influencer Nahla, a vampire who was upset about being unable to enjoy the sunlight. However, she quickly finds a solution to her problem with Mont D’or cheese bars, which are rich in vitamin D.
We also went over dealing with different scenes and locations, showing how the whole production team worked together and why the script was so important.
We recreated the vibe of an old era in the vampire's bedroom, using vintage items and even making a special coffin. Nahla shared a moment with a black cat named Kalouch, figuring out that it was the most loyal cat in the world.
The first location was outdoors, where we filmed in the rain and very late at night (2 a.m), creating a scene that indicated the vampire's daily solitude.
The next place was the pharmacy, the owner helped us by keeping it open after midnight so that Nahla, guided by the pharmacist, could find a solution.
Our third stop was Aami Krimo's grocery store, where Nahla met Aami Amer, a vampire who consumes Montd'Or and stays always young.
The appearance and the makeup were also carefully worked to match the characters. We added some visual effects (VFX) to make the vampire fangs look super realistic and spooky.
The harmony of the actors was amazing, Nahla, suggested a hilarious ending inspired by the famous Algerian TV series "El Badra" which we gladly adopted.
✅ The effects:
Our Dracula parody video got almost 2 million views and around 144,684 interactions. Beyond the numbers, this achievement not only made us proud but also strengthened our client's trust in us, and that means a lot to the team.
Thank you for being a part of this experience!
By SkyCam Algeria
