Telecommunications Regulatory Authority I Data Roaming Print Advertisement & Calendar
In our print ad for the Telecommunications Regulatory Authority (TRA), issued in the public interest, we employed a compelling visual of a world map adorned with dotted grid lines reaching out to use specific digital platforms across destinations. By juxtaposing the idea of "roaming the world" with the necessity of "turning off data roaming", the ad effectively served as a call to action, urging individuals to be mindful of their data usage while traveling to avoid exorbitant roaming charges.
Additionally, as part of our work for TRA, we also undertook the design and content creation for their calendar. For content, captions were provided to underscore the Omani identity through the domain name ".om," highlighting the significance of embracing and celebrating local culture and heritage in the digital realm. This aspect of our collaboration aimed to promote a sense of pride and connection to Omani heritage in the digital landscape.
