online / digital
Cabify’s Christmas campaign for Spain and Latin America focused on communicating their new Driver’s Profile feature—which embodied the brand’s safety and reliability aspect in a tangible manner for riders.
Proud to say this mobile-only campaign was produced under an extremely tight deadline and with minimal budget, satisfying the client’s urgent communication needs and financial constraints.
Art Director: Daniel Correa
P.S. For those in the U.S., cabify is a multi-mobility platform for people that offers various alternatives to reduce urban travel in private cars. The company operates in Spain and Latin America (Mexico, Colombia, Peru, Argentina, and Uruguay).