Brady M511 Portable Label Printer
The Brady M511 Label Printer distinguishes itself as an intuitive, robust, and meticulously crafted device designed for precision in printing edge-to-edge labels, coupled with unparalleled portability. In harmony with the established design language of the Brady printer series, we conducted a comprehensive exploration of diverse forms and styles. This endeavor aimed to seamlessly integrate the design language into the M511 series, resulting in a perfected form that prioritizes high-volume and intensive printing while maintaining portability.
Partnership: Brady Corporation
Sector: Printer
Discipline: Product Design, Visual Language, Colours Material Finishes
Project Team: Melvin Ong, Jexter Lim, Edwind Tan, Rodney Loh
Photograph by: Rayson Tan, Alvin Ling
Animation by: Andy Shi, Ayumi Tan, Deborah Wong
Our industrial designers began the ideation process with a series of sketches and brainstorming sessions
Hand rendering of concept sketches
Exploring different forms that communicates the design language of Brady printer series
Concept selection before prototyping
Studying the 3D-printed prototypes derived from our CAD models
Exploring different forms that best fits the ergonomics
Visualizing the printer design through 3D model rendering
Finalized form of Brady M511 Portable Label Printer
Seamlessly integrated the design language into the M511 series, resulting in a perfected form that prioritizes high-volume and intensive printing while maintaining portability
