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THE METABOLIC - APPLE SHOWROOM

THE METABOLIC

Type: Educational 
Location: Assiut, Egypt
Year: 2023 - 2024
Grade: A+
Software: Rhinoceros, AutoCAD, VRAY, Photoshop 
Alexandria University, Faculty of fine arts
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MAIN CONCEPT
Electronics showroom in Assiut Governorate. The main idea was to make Assiut the nucleus of technological progress in the Middle East region by benefiting from the technology zone in the governorate and benefiting from the industrial zone.
Achieving the principle of sustainability and making the building environmentally friendly while not forgetting the visual identity of Assiut Governorate, in addition to creating a new brand identity for Apple in Egypt by adding a new color, which is yellow.

ENVIRONMENTAL STUDIES
UNIVERASAL ARCHITECTURE
WORKING DETAILS
ANALYSIS PLAN
PLANS & SECTIONS
we want to create a thermally comfortable place that suits the desert environment of the city of Asuit, In addition to Islamic elements and their modern use as a visual identity for the city 
3D ANALYSIS SECTION
Creating different display methods in addition to a unique experience resulting from the use of the mezzanine idea
SHOTS & INTERIOR DISPLAY SEQUENCE

USER EXPERIENCE
FINAL BOARD 
The project aims to restore the existing visual identity in Assiut while creating a unique and distinctive architectural product that is in line with the nature of using the facility as an exhibition for Apple products in Africa. Accordingly, natural materials are used in the location chosen for the project
THE METABOLIC - APPLE SHOWROOM
Published:

THE METABOLIC - APPLE SHOWROOM

Published: