EL DORADO HOTEL
Architecture, Interior, Branding and Product Design for a 4 star category boutique hotel, El Dorado, is designed to move away from the current way of over saturated hotel designs concepts and common iconography.
The concept here is designed and executed with corporate, confident and largely monotone colour scheme with sustainable approach in Architecture, Interior and Branding of this hotel.
Design is crafted carefully to stay away from the cookie-cutter room layouts, so all guests leave El Dorado with a unique and tailored experience during each stay. Every brand touch point is designed with minute detail to guarantee an exclusive and memorable brand experience, right form the moment you enter the hotel premise till you check out.
Instead of using word ‘hotel’, it is positioned as ‘Receiving Strangers’ and nested entire communication around the word ‘stranger’ and is reflected across the hotel's architecture, interior and communication design.
Design Architect, Design Director: Rehan Saiyed, Storm Worldwide
Project Manager: Nazar Ali, Monal Gajjar
Awards: The project has been awarded with Gold at 44th Creativity International Design Awards and published in several Architectural and Interior Design magazines.