Shifa Honey
An experimental branding concept, tagline and product photography we created for Shifa Honey. The aim was to project a brand story centred around healing and a holistic approach to life for the health conscious. Shifa, which means healing in arabic, promotes nature’s own healing nectar as a health benefit as well as a tasty alternative to processed sugar. The aim was to capture the purity and simplicity of honey in the visual presentation.