In the summer of 2014 TMCG were commissioned by Kitbag to re-design and fit out the New Everton FC Store at Goodison Park. I took the lead on the new design.
Everton FC required a new store design which compliments the recently rennovated store at Liverpool One. The main objective was to create a modern contemporary store whilst retainig the sport feel. Black ceramic floor tile with textured black fixtures provided a very effective contrast. It was essential that the store was not to be overcome by team colour. Many modern stores overload the shop floor with colour and can look too abrasive. The Everton blue colourway was used minimally, as the kit and merchandising was used to bring the majority of the colour through. This gave a high end and exclusive feel to the store.
Concept Sketches & Ideas Generation
3D Plan
3D Design Concept
Lead design & Visualisation: Neil Colley
Image rights property of The Maxim Creative Group
