About Baba Budan Coffee
A Journey Through Time and Flavor
At Baba Budan, we draw inspiration from the rich tapestry of history, and our brand is a homage to the legendary figure who transformed the world of coffee forever. Baba Budan, a 17th-century Sufi saint, is not just a name; it's a symbol of adventure, discovery, and the magic of introducing something extraordinary to the world. Legend says that Baba Budan embarked on a pilgrimage to Mecca, where he discovered the wonders of coffee.
Infatuated by its unique flavor and energizing properties, Baba Budan strapped seven coffee beans to his chest and brought them back to his native India. This daring act marked the introduction of coffee to the Indian subcontinent, forever changing the course of history.
The challenge
Embarking on this project was an exciting journey, marked by the continuous balancing between tradition and modern aesthetics, tailored specifically for our role as a coffee roaster. Our primary challenge was to seamlessly weave the rich tapestry of Baba Budan's legacy into a contemporary coffee brand while staying true to the identity as a roaster specializing in two distinct coffee varieties: Mahatam, an intense roast, and Mayukha, a medium roast.
The logo features a simple, round design with a central icon representing Baba Budan's head in the shape of a coffee bean. This symbolizes the fusion of tradition and coffee culture. The clean lines and minimalistic approach ensure versatility and responsiveness, making the logo easily recognizable across various platforms. This dynamic transition between the coffee beand and the head shape serves as a visual metaphor, capturing the essence of transformation and the birth of coffee culture.
Visual identity
The selected colors for this project harmonize to create a cohesive and visually appealing brand identity, encapsulating the essence of Baba Budan's legacy in every cup. The color palette is not just a visual choice; it's a storytelling tool, weaving together tradition, innovation, and the artistry of coffee culture.
Our choice of typography harmonizes seamlessly with the brand's identity. Clean, sans-serif fonts are used, exuding modernity and simplicity. The typography not only ensures readability but also adds a touch of sophistication, embodying the balance found in the Mahatam and Mayukha coffee blends. It serves as a visual complement to the logo, contributing to a cohesive and stylish aesthetic that resonates with the commitment of delivering an exceptional coffee experience.
MONSOON MALABAR
Coffee Selection
Discover the magic of Baba Budan Coffee's unique flavor journey through the artful process of monsooning. After harvesting, the coffee beans are left to soak in the monsoon rain and winds for about three to four months. This natural alchemy transforms the beans, giving them a distinct character shaped by the forces of nature.
The monsooning process plays a crucial role in our coffee's taste. The beans, once sharp with acidity, evolve into a brew that neutralizes the sharpness while introducing earthy tones, subtle sweetness, and a hint of nuttiness. It's a flavor journey that elevates the coffee-drinking experience.
3D and Product DesigN
Elevating the Coffee Experience
Our commitment to providing an exceptional coffee experience goes beyond the cup: we also care about the containers that hold the Mahatam and Mayukha coffees so you have the urge try them out in a coffee shop or take it home with yourself to make an excellent coffee. Our 3D designs are meticulously crafted from scratch, ensuring a unique and bespoke representation for each type of coffee. Both containers are created with a commitment to realism, ensuring that the 3D models faithfully represent the physical products.
We create intelligent and unforgettable brand identities that speak for themselves.
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