PUMA - She Moves Us
Date: February 2021 Type: Commercial For: PUMA Women (Instagram account)
The scope of the project was to create designs for fan interactions for the PUMA Women Instagram Stories, based on the provided branding of the PUMA campaign. The designs were simple and clean as the task required them to be intuitive for the viewers to use.
The vibrant, energetic style with the 'feel good' vibe was exploring the brand’s look and encouraged the viewers to interact and share their thoughts via their own Instagram stories.
The result was developing four different fully customizable templates in a few premade color schemes matching the look of the PUMA #SHEMOVESUS campaign.
THANK YOU!
