Anagrama Studio's profile

Mamva

Anagrama Studio
•
Behance.net
MAMVA is a popular health-food restaurant located in San Pedro Garza García, Mexico that serves fresh smoothies, juices, salads and paninis. Our proposal uses symbolism and easy, simple language to communicate friendliness and natural health. Drawing from the idea that eating healthy is the best medicine, we featured the snake thanks to its status as a symbol of health and medicine since ancient times.

The color palette and rough materials give a care-free tropical vibe. The logotype presents a built-in, all-in-one practical guide to everything Mamva, such as its schedule and phone number. The brand also uses a simpler version of the logo in seal form, a nod towards its excellent food quality. Finally, reaching across the branding spectrum to the shop interiors, the plant stalks pattern tightly rounds up the entire brand.

The interior design, with its enduring use of undisguised materials such as concrete, wood and marble, strives to be as honest as possible. The design embraces nature, so we included special space to plant vegetation. In addition, the ceiling has a unique and dynamic form inspired on the natural topography of mountainous ranges. The geometric ceiling amidst the steel furniture creates the perfect balance between modernity and warmth.
healthy restaurant Food smoothies salads paninis natural concrete wood Marble Nature healthy eating healthy foods Tropical healthy lunch
Ubicado en San Pedro Garza Garcia, MAMVA es un restaurante de comida saludable que utiliza sólo los más frescos ingredientes en sus platillos y bebidas. Nuestra propuesta utiliza simbolismo y un lenguaje muy simple para comunicar amabilidad y salud. Gracias a su status como símbolo de salud y medicina, tomamos la víbora como ícono principal de la marca.

La paletta de color y los materiales toscos brindan una informalidad tropical propia a la marca. El logotipo sirve como una guía todo-en-uno, práctico e informativo sobre muchas cosas MAMVA, tal como su horario y número telefónico. También está presente un logotipo mas sencillo, el cual se usa como sello de calidad alusivo al carácter de sus frescos alimentos. Finalmente, el patrón de plantas sirve para envolver la marca entera, desde el branding hasta los interiores.
 
El interior busca ser lo más honesto posible, utilizando casi en su totalidad materiales toscos como el concreto y la madera. Es un diseño que evoca la naturaleza y por eso diseñamos espacios especialmente
para instalar vegetación. Adicionalmente, el techo tiene una forma dinámica e irregular inspirada en la topografía natural de un terreno montañoso. El contraste con las formas geométricas de acero en el mobiliario logra el balance perfecto entre modernidad y calidez.
healthy restaurant Food smoothies salads paninis natural concrete wood Marble Nature healthy eating healthy foods Tropical healthy lunch
healthy restaurant Food smoothies salads paninis natural concrete wood Marble Nature healthy eating healthy foods Tropical healthy lunch
healthy restaurant Food smoothies salads paninis natural concrete wood Marble Nature healthy eating healthy foods Tropical healthy lunch
healthy restaurant Food smoothies salads paninis natural concrete wood Marble Nature healthy eating healthy foods Tropical healthy lunch
healthy restaurant Food smoothies salads paninis natural concrete wood Marble Nature healthy eating healthy foods Tropical healthy lunch
healthy restaurant Food smoothies salads paninis natural concrete wood Marble Nature healthy eating healthy foods Tropical healthy lunch
healthy restaurant Food smoothies salads paninis natural concrete wood Marble Nature healthy eating healthy foods Tropical healthy lunch
healthy restaurant Food smoothies salads paninis natural concrete wood Marble Nature healthy eating healthy foods Tropical healthy lunch
healthy restaurant Food smoothies salads paninis natural concrete wood Marble Nature healthy eating healthy foods Tropical healthy lunch
healthy restaurant Food smoothies salads paninis natural concrete wood Marble Nature healthy eating healthy foods Tropical healthy lunch
healthy restaurant Food smoothies salads paninis natural concrete wood Marble Nature healthy eating healthy foods Tropical healthy lunch
healthy restaurant Food smoothies salads paninis natural concrete wood Marble Nature healthy eating healthy foods Tropical healthy lunch
healthy restaurant Food smoothies salads paninis natural concrete wood Marble Nature healthy eating healthy foods Tropical healthy lunch
healthy restaurant Food smoothies salads paninis natural concrete wood Marble Nature healthy eating healthy foods Tropical healthy lunch
healthy restaurant Food smoothies salads paninis natural concrete wood Marble Nature healthy eating healthy foods Tropical healthy lunch
healthy restaurant Food smoothies salads paninis natural concrete wood Marble Nature healthy eating healthy foods Tropical healthy lunch
healthy restaurant Food smoothies salads paninis natural concrete wood Marble Nature healthy eating healthy foods Tropical healthy lunch
healthy restaurant Food smoothies salads paninis natural concrete wood Marble Nature healthy eating healthy foods Tropical healthy lunch
healthy restaurant Food smoothies salads paninis natural concrete wood Marble Nature healthy eating healthy foods Tropical healthy lunch
healthy restaurant Food smoothies salads paninis natural concrete wood Marble Nature healthy eating healthy foods Tropical healthy lunch
healthy restaurant Food smoothies salads paninis natural concrete wood Marble Nature healthy eating healthy foods Tropical healthy lunch
Mamva
Published:
Anagrama Studio's profile

Owner

Anagrama Studio's profile
Mexico City, Mexico

Mamva

MAMVA is a popular health-food restaurant located in San Pedro Garza García, Mexico that serves fresh smoothies, juices, salads and paninis. Our Read More

Published:

Creative Fields

Attribution, Non-commercialAttribution, Non-commercial