Frame.io - Rally Network Identity & UX System
Rally is a Twitch extension which streamers install and the community of viewers enable to work together to play a mini game using Rally cards. Viewers collect custom streamer-created cards and play them to unlock rewards for the whole channel. Rally adds a layer of fun to your Twitch viewing experience and most important of all, supports your favorite streamer.
The project goal was to create an identity and UX system that delivered on the "community" aspect while also acting as a reward mechanism. Leaning into a multi-faceted geometry shape (hexagon) offered the dimension and inherent behavior for extension and animation.
Deliverables:
• Logo
• Typography
• Iconography
• UX system
Deliverables:
• Logo
• Typography
• Iconography
• UX system
