Blusink is a nature-based ocean carbon removals startup operating with patented technology. Their carbon units (Blusinkies), initiate coralline crustose algae formations that build on local biodiversity and restore marine ecosystems while accelerating carbon capture.
I was contacted to design their brand, starting from a strategic workshop with the founders I developed the brand DNA, a guideline for all their communication. Once the DNA was created I designed their visual identity and social media look and feel.
We also worked together with Lorena Neira, CEO, to craft the perfect pitch for investors, translating the scientific knowledge and language to a more corporate feel that helped Blusink communicate their goals and carbon capture strategies.
