John Dory’s is a seafood restaurant with an ocean of competitors, all marketing themselves as having the “freshest fish.” As a result, they needed to find their own way to differentiate.
From the décor of their restaurants to the dishes on their menu, John Dory’s guaranteed their customers an authentic seafood experience. No matter which franchise you visited, John Dory’s always provided good food and a good atmosphere.
Like a day at the beach without the sand in your underpants, you could always count on John Dory’s for a seafood adventure – without the bad stuff.
