"Porco & Tainha" is an event held by Fazenda Santa Vitória.
This visual identity project was made in partnership with Arado and Lasca
and it aims to consolidate the "caipira" and "caiçara" imaginary as something indivisible.
The brand dialogue with the cultural transit between the Coast, the Mountains, and the Paraíba Valley.
Research and Management: Arado
Art Direction: Arado e Lasca
Creation and Development: Lasca
Illustrations: Nicole Bustamante and Lasca
Photos: André Yamamoto
Thanks for the audience! More info about Porco & Tainha here.