不熬夜 工作室's profile

The CGI video for Bosideng

3D Motion


本次波司登·极寒系列TVC从该系列源头开始追溯,全片均采用CGI制作。
以标志从冰雪中渐渐解冻作为开篇,极寒系列随时间不断更新迭代,并展示每一代更新的“技能点”。从极地科考队与城市居民的对照中,讲述波司登将科考队服装所采用的御寒科技运用在大众羽绒服上的历程。
而在CG的制作上,除去依旧高完成度的场景搭建与更为真实的人物建模,蓬松毛发和各类面料处理效果也更为理想。

We used CGI to produce a TVC for the down jacket brand-Bosideng.
This video follows the timeline and tells the 47-year history of the brand. It democratizes the technology of scientific expedition team clothing so that residents can wear it.
In this video, our CGI is more realistic. Among them, the fur on the clothes and the character models are very close to their original appearance in the real world.



The CGI video for Bosideng
Published:

The CGI video for Bosideng

Published: