This is a logo I worked on for my personal portfolio, business cards, and any other applicable areas. In this case, I wanted to create something in which represented me as a person, and as a designer. I wish my clients to feel confident and at ease at the thought of working with me, as that is the kind of relationship I like to promote. The signature is a sign of pride in what I do, as well as something to sign my work off with. The logo is simply “Gav”, because that is who I wish to be. Formality is an unnecessary intricate dance of etiquette in an area of work which is about expression, and communication.

Project completed May 2014