For this project, my group and I were tasked with updating the identity of an existing local business. For our business (Chestnut Hill Bakery) we chose to keep the minimalistic theme of the bakery and elevate it with elegant typography. We gave the bakery a color scheme for all their deliverables to create a more cohesive look.

For this poster, I chose to promote a seasonal event. I used the consistent type, colors and font found in other deliverables to allow for a united look.