National Travel Day — Traveloka
BACKGROUND
In the aftermath of Covid-19, adapting to WFH routines and navigating life's pressures has become the norm.
To find relief, many are turning to vacations as a common way to overcome challenges and refresh.
Register for 'National Travel Day'—a campaign urging everyone to overcome tough times and treat themselves to the rewards with Traveloka's special deals. It's time to Leave & Reward yourself with National Travel Day deals!
KEY VISUALS
MID-YEAR DEAL
Period launched : June-July 2022
BACKGROUND IDEA : Life is akin to running a marathon, and now we're halfway through.
How about taking a brief break? Let the 'Traveloka umbrella' transport you to anywhere you want to go.
MOTHER'S DAY DEAL
Period launched : Aug 2022
BACKGROUND IDEA : A memorable trip is all about the quality of the company you choose. Instead of traveling with friends or your partner, consider bringing your mom along. Celebrate her day together and create lasting memories.
Let the 'Traveloka umbrella' transport you to anywhere you want to go.
9.9 DEAL
Period launched : Sep 2022
BACKGROUND IDEA : In Thai culture, the number 9 is considered lucky. Instead of staying at home, why not step outside and seek some good fortune? Let the 'Traveloka umbrella' transport you to anywhere you want to go.
Contributed in this campaign as the advertising art director.
Agency : CJ WORX
Client : Traveloka
Campaign Launched : May - Dec 2022
