Like many of us around the world, we have an Amazon account and search for products to buy several times a week. However, it's occurred to me that if shopping late in the evening, it can be pretty straining on the eyes to use the non-Prime Video sections of the website (if you don't already have your device set to Night Mode.
Using simple black for the background would be rather jarring and extreme for a site like this, so I adapted the colours that were already present in the Prime Video section, and modified certain swatches to differentiate the various sub-categories.
The end result is a more pleasant UI for the user, with CTA and secondary buttons that are bold enough to be noticeable, yet remain on brand.
