Problem:
A coach, focused on leveraging Instagram for her business, approached us with a need for customized social media templates. She had a clear vision, evidenced by her color inspirations and a mood board. However, her challenge was to blend various types of content—quotes, personal photos, and inspirational images—in a cohesive, engaging way. Her existing approach lacked the uniformity and unique touch needed to elevate her brand on social media.
A coach, focused on leveraging Instagram for her business, approached us with a need for customized social media templates. She had a clear vision, evidenced by her color inspirations and a mood board. However, her challenge was to blend various types of content—quotes, personal photos, and inspirational images—in a cohesive, engaging way. Her existing approach lacked the uniformity and unique touch needed to elevate her brand on social media.
Solution:
Understanding her unique requirements, we crafted a set of versatile templates using Figma, tailored to harmonize with her brand’s aesthetics and content variety. Our design strategy focused on:
Understanding her unique requirements, we crafted a set of versatile templates using Figma, tailored to harmonize with her brand’s aesthetics and content variety. Our design strategy focused on:
Adaptability: Ensuring templates could seamlessly incorporate quotes, personal imagery, and motivational content.
Brand Consistency: Aligning with her chosen color palette and mood to maintain brand identity across posts.
User-Friendliness: Designing in Figma for easy access and modification, empowering her to update content effortlessly.
Resourcefulness: Providing comprehensive guides on utilizing various filters and features within our designs. This included tips on achieving a diverse yet coherent visual narrative on her Instagram feed.
The result was a suite of professional, easy-to-use templates that brought her brand story to life on Instagram. Each template not only resonated with her brand’s essence but also gave her the flexibility to maintain a dynamic and engaging social media presence.
