![Branding design Branding Identity branding Logo visual identity Logo Design Logotype Brand Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/fd1065185727401.65731f968cac4.jpg)
Premium Auto Posto Goianorte
O Auto Posto Premium chegou em Goianorte para inovar na oferta e no serviço, oferecendo aos moradores e clientes em potencial um posto novo, com combustíveis de qualidade, estrutura bonita e organizada, o que por si só já foi um grande diferencial diante da baixa concorrência naquela região.
A ideia foi de trazer também um conceito de atender bem o cliente (premium), independente das circunstâncias, para que fidelizem e tenham o posto como um local de referência na região.
![Branding design Branding Identity branding Logo visual identity Logo Design Logotype Brand Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/32e743185727401.65689b88d82ab.jpg)
Desafio
O desafio foi criar uma identidade sólida, memorável e replicável, que passasse a ideia de familiaridade (algo que já reconheço como bom), mas sem muitas firulas, passando mais essa percepção de “básico bem feito”!
![Branding design Branding Identity branding Logo visual identity Logo Design Logotype Brand Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/9b4a45185727401.65a13e9445d5b.gif)
![Branding design Branding Identity branding Logo visual identity Logo Design Logotype Brand Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/444777185727401.65689da210ed4.jpg)
![Branding design Branding Identity branding Logo visual identity Logo Design Logotype Brand Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/aa73b9185727401.65689da211dad.jpg)
Solução
A solução foi um projeto enxuto e bem resolvido, “posto com cara de posto”, mas que retrata todos esses diferenciais que ele trouxe para a cidade: arquitetura moderna, bom atendimento, qualidade, segurança, inovação.
![Branding design Branding Identity branding Logo visual identity Logo Design Logotype Brand Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/bf5824185727401.65689da20ffdf.jpg)
![Branding design Branding Identity branding Logo visual identity Logo Design Logotype Brand Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/ee47b6185727401.65689da20d6f1.jpg)
![Branding design Branding Identity branding Logo visual identity Logo Design Logotype Brand Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/0ddd67185727401.65689da20e2bd.jpg)
![Branding design Branding Identity branding Logo visual identity Logo Design Logotype Brand Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/1f55d7185727401.65689da20ca73.jpg)
![Branding design Branding Identity branding Logo visual identity Logo Design Logotype Brand Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/d543a0185727401.65689da20f175.jpg)
![Branding design Branding Identity branding Logo visual identity Logo Design Logotype Brand Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/24fca9185727401.65689b88da9e3.jpg)
![Branding design Branding Identity branding Logo visual identity Logo Design Logotype Brand Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/6cc8f9185727401.65689b88d8ec5.jpg)
![Branding design Branding Identity branding Logo visual identity Logo Design Logotype Brand Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/bdbe75185727401.65689b88dd0e8.jpg)
![Branding design Branding Identity branding Logo visual identity Logo Design Logotype Brand Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/31e37a185727401.65689b88db68a.jpg)
![Branding design Branding Identity branding Logo visual identity Logo Design Logotype Brand Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/0d0e49185727401.65689b88d68d6.jpg)
![Branding design Branding Identity branding Logo visual identity Logo Design Logotype Brand Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/69b7fd185727401.65689b88de09e.jpg)
![Branding design Branding Identity branding Logo visual identity Logo Design Logotype Brand Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/6afe5c185727401.65689b88d3f5f.jpg)
![Branding design Branding Identity branding Logo visual identity Logo Design Logotype Brand Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/59cdd0185727401.65689b88d7722.jpg)
![Branding design Branding Identity branding Logo visual identity Logo Design Logotype Brand Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/6044b9185727401.65689b88df126.jpg)
![Branding design Branding Identity branding Logo visual identity Logo Design Logotype Brand Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/b2321e185727401.65689b88d9c60.jpg)
![Branding design Branding Identity branding Logo visual identity Logo Design Logotype Brand Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/2a30b6185727401.65689b88e19fc.jpg)
![Branding design Branding Identity branding Logo visual identity Logo Design Logotype Brand Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/b66d62185727401.65689b88d5a8c.jpg)
![Branding design Branding Identity branding Logo visual identity Logo Design Logotype Brand Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/97971c185727401.65689b88e0cb5.jpg)
![Branding design Branding Identity branding Logo visual identity Logo Design Logotype Brand Design](https://mir-s3-cdn-cf.behance.net/project_modules/1400/4f3fa2185727401.65689b88d4d4b.jpg)
Direção de Branding e Design
André Aguiar
Consultoria de Marca
Fabrício Magalhães
Christiane Siqueira
Projeto desenvolvido pela Liqz BranDesign em parceria com a Agência Nap de Palmas-TO
©Todos os direitos reservados à Liqz BranDesign.
Proibida a reprodução, cópia ou qualquer outro meio de veiculação que não seja expressamente comunicada ao estúdio. Reprodução sem autorização e sem os devidos créditos aos autores, sob as penas da lei de direitos autorais.