I T A L Y · A C T I N G O U T C R E A T I V E A G E N C Y + E A T A L Y · 2 0 2 2
Eataly
Un Natale tutto tuo 🎁
VIDEO PRODUCTION | CREATIVE CONTENT | STILL LIFE | CASTING
For the "Un Natale tutto tuo" project by Eataly, we created a video that celebrates the magic of the holiday season through the excellence of Italian food and wine. The video portrays people of all ages and backgrounds proudly holding Eataly products, symbolizing the personal Christmas experience everyone longs for. Highlighting the ease of finding everything needed for a unique Christmas in one place or with a simple click, the video serves as a window to Italian culinary traditions, available for anyone who wants to customize their holiday season with taste and quality.
Behind the Scenes: Crafting Eataly's Festive Vision
In the execution of the project, ActingOut played a crucial role in both producing and post-producing the video, working closely with Eataly's creative direction on the development of the storyboard. Additionally, we managed the casting process, meticulously selecting the video's protagonists, and oversaw the final outfit selection, ensuring that every visual detail reflected the festive atmosphere and the brand's image. This integrated approach allowed us to create a final product that fully expressed the Christmas spirit and Eataly's quality.
CREDITS
CLIENT
Eataly
CREATIVE DIRECTION, ART DIRECTION
AND GRAPHIC PRODUCTION
ActingOut creative agency
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