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Trends and Strategies for Business Expansion into India

Navigating the Global E-Commerce Landscape: Trends and Strategies for Business Expansion into India

In the dynamic realm of e-commerce, the digital age has ushered in unprecedented opportunities for businesses to transcend borders and connect with a global audience. Understanding key data points and patterns is paramount for companies seeking to harness the full potential of the international market. In this post, we explore major trends shaping the e-commerce industry and strategies for leveraging them to propel your business into the global arena.

The Global E-Commerce Market
E-commerce stands as a pivotal tool for expanding sales and fostering worldwide growth. Combining a robust online presence with cutting-edge e-commerce systems allows businesses to extend their offerings and operate around the clock. The global e-commerce market is projected to reach a staggering $6.3 trillion by 2023, emphasizing the vast potential for those tapping into this transformative landscape.

E-Commerce Statistics
The shift toward online retail is evident, with an anticipated 20.8% of retail sales expected to occur online by 2023. Traditional methods of in-person shopping are gradually giving way to the convenience and accessibility of e-commerce. Establishing a strong web presence is crucial for businesses looking to capitalize on this trend and achieve unparalleled growth.

Furthermore, projections suggest that by 2026, an impressive 24% of retail transactions will take place online. This indicates a sustained and robust trajectory for e-commerce, positioning it as a long-term investment for businesses aiming to expand and thrive.

Sales Growth in E-Commerce
The upward trajectory of e-commerce is substantiated by a projected 10.4% increase in sales in 2023. As a result, businesses can anticipate higher sales and increased profits, offering opportunities for both startups and established enterprises to achieve their growth objectives.

Mobile E-Commerce
The ubiquity of smartphones has significantly influenced consumer behavior, with 91% of people using their smartphones for online purchases. While desktop experiences remain crucial, optimizing websites for mobile devices is equally imperative. By 2023, mobile commerce sales are expected to represent 6% of total retail sales, reaching $415.93 billion.

Despite a projected slowdown in growth to 9.9%, the sheer volume of mobile commerce sales is substantial, exceeding $360 billion in 2021 and anticipated to reach $710.42 billion by 2025. Businesses must prioritize mobile optimization to cater to the evolving preferences of consumers.

Transact Bridge: Facilitating Global Expansion into India
Enterprises seeking to tap into the vast Indian market can benefit from Transact Bridge, This partnership provides access to approximately 1.4 billion potential customers.

Easy Tax Compliance Handling
Transact Bridge team of experts manages all tax compliance matters, staying updated on tax regulations changes, and ensuring cross-border SaaS businesses can seamlessly sell their products in India while remaining tax compliant.

Seamless Recurring Payment options
Transact Bridge facilitates the process by allowing recurring payments via cards, UPI, and e-mandates. It also offers SIHUB to international businesses. With one of the greatest success rates in the market, we can guarantee a consistent flow of customers for your SaaS company.

Access to Indian Customers
Global businesses gain access to the vast Indian market, comprising approximately 1.4 billion potential customers, by partnering with Transact Bridge. This opens up significant growth opportunities.

Local Tax Compliance
Navigating India’s complex tax regulations is made effortless as Transact Bridge’s in-house team of experts handles all aspects of local tax compliance, including filings and ensuring ongoing tax compliance.

Smooth Payment Methods
Transact Bridge provides a range of local payment methods, including UPI, credit cards, and debit cards, ensuring high success rates for one-time. This ease of payment encourages more customers to complete transactions, ultimately boosting sales.

Enhanced Security
Prioritizing transaction security, Transact Bridge is PCI-DSS certified and partners with reputable payment gateways and banks with top-notch security features to minimize failure rates and manage increased payment traffic effectively.

Boost in Sales
With access to a vast customer base and a seamless payment experience, global businesses can significantly increase their sales in India. The integration of UPI and other payment methods reduces post-checkout drop-off rates, translating leads into loyal customers.

Customer Experience
Transact Bridge focuses on providing the best customer experience, offering a customized checkout page, smooth payment gateway integration, and various local payment options. These features contribute to lower drop-off rates during the payment process and higher customer satisfaction.

Fraud Detection
Employing advanced fraud protection algorithms and risk management systems, Transact Bridge detects and prevents potentially fraudulent transactions, reducing the risk of fraud for its global business partners and ensuring smooth operations.
Trends and Strategies for Business Expansion into India
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Trends and Strategies for Business Expansion into India

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