JVC GR-AX7 Poster
Concept Art
I drew the poster from a JVC camecorder that I bought for spares 1 year ago.
For the inspiration, I used bold fonts and a palette of flashy colours found in posters and camera manuals from the 2000s. A grainy texture has also been added to give this cardboard finish.
As far as the original camcorder photo is concerned, it was taken with a Sony Alpha 7ll box and a Tamron E 17-70mm F2.8 lens, then re-adjusted in Lightroom.
Original photo and typography.
This is the process.
A3 Mockup.
