This typography journey focused on expressing typography after I had mastered the fundamentals typography. In this project I was tasked to promoted an exhibition of a famous graphic design Wolfgang Weingart (W.W) by design a bustop poster and brochure.

 

The main challenge of this project was to understand the visual style and background of W.W before translating it into an visual representation. (the poster and brochure) While doing so, the ideas expressing W.W essence had to be original.

After my research, I discover that through W.W works and philosophy his most notable charatristic that expressed his essence was his habit of experimental and constant breaking the rules. Thus, the headline "the rules do not apply here".