Rebranded by Gris Agency, Interni onesti, is a family business in the field of interior design that enhances the human side of (re)designing a home. In addition to working with a selection of Italian design firms with exclusive finishes of maximum reliability, Interni onesti takes care of preserving their quality until the installation is completed with technicians who are experts in the components they offer.

As a former graphic designer in Gris Agency, I still actively collaborate with them. In this occasion I was asked to design Interni’s website to bring to life their rebranding on a digital medium. Gris Agency provided me with a simple mockup were I could envision the look and feel of the brand and some general ideas about the website.  

The first step was to understand the brand—and their aim—to develop a comprehensive structure of contents, though sitemapping. I had to design a UI system and guidelines that were coherent and seamlessly integrated within the rebranding. Vast breathing spaces, revealing animations and smooth navigation through internal links celebrate Interni’s slogan “The tranquility under Italian design.”

Throughout the process, I worked side by side with Gris Agency to ensure a cohesive, comprehensive and clean website that met both the client's briefing and expectations. The website fueled Interni's relationship with their clients and increased their audience reach. Gris Agency took over of the final handoff, image and content compilation as well as final design adjustments and Webcooking was in charge of the website code and development.