Gabriel Buitrago's profile

OG - ESL Kuala Lumpur Limited Edition Tee

OG Esports is one of the most popular Esports brands in the world. Initially known for its Dota 2 Roster who reached the highest and unmatched achievements possible in the scene.

Near the end of 2023 was comissioned by the team with the design of a limited edition tee for the ESL Kuala Lumpur tournament (Malaysia). Without many conceptual constrains I was given wide artistic freedom to come up with a piece that would resemble both team's personality and some local elements from the region where the event would take place in.

The main idea came to be one where you could find this sort of mini-stories a long a series of panels which all-time fans and Malaysian locals alike would be happy to explore. Elements like the monkey and sunflowers are recognizable symbols continually present in OG's branding.

Here also shared some early sketches and ideas that did not make it into the final design but still were actually fun to explore regardless. 

Thanks for watching.
OG - ESL Kuala Lumpur Limited Edition Tee
Published:

OG - ESL Kuala Lumpur Limited Edition Tee

Published: