"Zen, healing, premium" are the main keywords we focus our Art Direction on this project for Maha Mangala - A premium vegetarian restaurant nestled in the serene of Mangala Zen Garden Hotel & Resort.
The restaurant serves guests from the resort and not publish to external guests, therefore the food display is only based on vegetarian chef. We have to communicate online back and forth with current display by image and recipe, and FPDB Creative creates the whole menu display based on these.
Because most of the dishes are family meals that can be shared, the number of dishes on the plate is much different. We propose to reshape the dishes into a "premium dish" format, with a bias toward arrangement and decoration. delicate, not too trimmed to match the rustic yet luxurious spirit of Maha Mangala.
We found that Maha Mangala has very delicious dishes, and the rustic spirit is emphasized. However, some dishes' presentation is not really impressive nor new. Therefore, we propose more suitable displays that both enhance the spirit of the food and help guide the overall image of the restaurant.
Food that nourishes the body - mind - mind, that is what Maha Mangala brings to its customers. Since then, the way the food is presented also focuses on exploiting natural and authentic values.
Waking up each day is a precious opportunity to live. Cherish the present moment, focus on the inner world, and let your light shine upon the external world.
Working with Maha Mangala is such a great chance for FPDB Creative to focus, to create and to love what we are doing.
Creative Consulting & Production: FPDB Creative
Project Manager: Khánh Ngọc
Creative Director: Đức Bùi
Producer: Lavie
Art Director: Linh Tống
Photographer: Đức Bùi, Đức Choco
Food Stylist: Hương Loan, Delilah Phan
Retoucher: Dylan Hoang
