Charlene Sirianni's profile

Work in progress: data visualization for A/B test tool

Using charts to present the tabular data from Test & Target success metrics reports.
The success metrics in Test & Target is a very useful feature and can be used to set up a "funnel" view to monitor how many users drop out of the funnel at each step. Each segment of users can behave differently and
demonstrate various degrees of engagement with the funnel. It'll be great to have a chart view, in addition to the tables, to visualize the performance of the funnel by segment.
 
 
 
 
 
The gradients subtly accentuate the % differences. When the cursor hovers over,
a vertical line is drawn and the % of each segment is displayed
 
 
 
 
 
The display order of the segments and the colors can be adjusted by using the drag-and-drop method
 
 
(Coming up next...
Am working on the animated version of the data comparison among the test cells)
 
 
Work in progress: data visualization for A/B test tool
Published:

Work in progress: data visualization for A/B test tool

The data in this A/B test tool I use on a daily basis should be turned into charts and be more user friendly than just in a tabular format.

Published: