Lorna Drew Nursing Lingerie
Lorna Drew Nursing Lingerie creates and designs original lingerie solutions for new and expectant mothers. We were commissioned to design the Lorna Drew brand. The brief comprised creating the full gambit of branded materials including branding, stationery, product packaging, product embellishment, lookbook design, and website.
The 1930s-inspired logo was designed to evoke a sophisticated playfulness, setting Lorna Drew apart from the competition. Developing the brand and promotional materials to showcase Lorna Drew Nursing Lingerie as stylish and luxurious. The implementation of the new brand has brought great success in courting buyers such as Harrods, John Lewis & Jojo Maman Bebe all of whom now stock Lorna Drew Nursing Lingerie.