Evan Weselmann's profileCloser&Closer Artists's profile

Click Refresh Back To School Campaign Fall 2022

Multiple Owners
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JD SPORTS FALL CAMPAIGN 2022
ILLUSTRATION animation Character design
In the fall of 2022, I worked with JD Sports on a series of animated and static stickers revolving around the branding concept of "Click Refresh". It evolved into their full Fall campaign and what was once originally supposed to be a set of stickers included with every shoe purchase ended up on screens and buses all across Europe.
Series of short GIFS layered on top of one another
ILLUSTRATION animation Character design
ILLUSTRATION animation Character design
ILLUSTRATION animation Character design
ILLUSTRATION animation Character design
ILLUSTRATION animation Character design
Pencil test of scrapped animation
ILLUSTRATION animation Character design
Pencil Test of another scrapped motion plan :(
ILLUSTRATION animation Character design
Sketches for a proposed "roundel" character
ILLUSTRATION animation Character design
Truly bummed option A with its saucy trainers was NOT chosen smh
Click Refresh Back To School Campaign Fall 2022
Published:
Evan Weselmann's profileCloser&Closer Artists's profile
Multiple Owners

Owners

Evan Weselmann's profile
Minneapolis, MN, USA
Closer&Closer Artists's profile
Los Angeles, CA, USA

Click Refresh Back To School Campaign Fall 2022

Published:

Creative Fields