The identity of the pie festival in our yard reflects the spirit of neighborhood, family comfort and mutual support.

The main graphic element for the identity of the pie festival was a checkered tablecloth, which probably everyone had in childhood. Through the checkered tablecloth, I wanted to evoke nostalgic memories of childhood, homeliness, carelessness and warmth.
Also, the tablecloth has become a symbol of uniting close people at one table.
Moreover, the checkered tablecloth and pies are united by their characteristic patterning, so the pies also turned out with a checkered pattern.