Development and visualization of Samsung brand shop. 

The areas of the store are divided by product type. 
Each product area is located in its own part of the store.

To attract customers inside the store, there is an area separated by translucent panels on the far side of the store on an elevated level. 

This area mimics a living room, with appliances inside. Everyone can enter and use Samsung appliances inside the brand shop. 

The cozy atmosphere and product demonstration help the customer to make the right choice towards Samsung appliances.

In the checkout area on the sides behind tinted glass is a product that will soon be announced. This creates trepidation among customers in front of the mysterious new product.

The main shelves aim to highlight just the product itself. Therefore, their shape is neutral and simple.