Integration of Tinkoff into Wild Trail events 2023
Wild Trail holds competitions in unique locations in different regions of Russia and gives an opportunity to combine sports and traveling. The main task was to ensure a vivid brand presence at the festival and at the same time provide participants with relevant services.
Goals:
• Increasing the level of knowledge about Tinkoff
• Providing services for runners (insurance, Tinkoff Travel)
• Engage event guests in interaction with the brand and product
• Attract new customers among the guests of the event
What was done:
• Stand concept 3D visualization
• Various activities on stand
• Merch and gifts for guests
• Preparation and printing of all materials
• Various activities on stand
• Merch and gifts for guests
• Preparation and printing of all materials
Arkhyz
Rosa hutor
