This was a live brief for the company BrandOpus who have done the branding for Rowse Honey in the past. The task was to repackage and rebrand 3 differnt products: Rowse light and mild, Rowse pure and natural clear and Rowse pure and natural set.
I decided to look at shapes within the honey-making process. I took inspiration from the shape of a 3d hive and the hexagon shape and combined these two in a set of logos for each product. I used a simple font and teh colour scheme of black and honey colour. These set of sahpes i have done for the logo also reprents the shape of a bee with the two smaller, outer hexagons symbolising the wings.
This logo is a simplified,sleeker and more sophisticated look for the rowse brand.
Original branding and packaging
logo sets
Potential advert poster for new branding
Second potential advert poster
Rowse Honey Rebrand
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Rowse Honey Rebrand

A Rebrand of Rowse Honey

Publié le :