Lost Type 2023 is a redesign of the font that bears the same name from 2018.
However, this time, the credit for this remarkable project goes to my talented friend, @Blurrygrains.
Their creative vision and expertise have breathed new life into Lost Type, taking it to new heights of design excellence.
Vietnam's rich typographic heritage served as a wellspring of inspiration for Lost Type. The font captures the essence of
the bygone era, where bold letterforms adorned storefronts, posters, and advertisements, leaving an indelible mark on
the urban landscape. Lost Type pays homage to the iconic Slab Serif fonts like Clarendon. While borrowing its essence
from Clarendon, Lost Type boasts a boxier and wider design, enhancing its visual impact and legibility. The all-caps nature of
Lost Type further amplifies its commanding presence, making it an ideal choice for headlines, titles, and bold statements.
Together, we celebrate the evolution of this project,
showcasing the power of collaboration and the transformative impact it can have on design.
