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Petco



Petco: Transforming Pet Nutrition

Introducing Petco, a brand committed to enhancing the well-being of pets and their owners by offering products that complement their diet and improve their quality of life. Petco's foundation is built on locally sourced natural ingredients with proven functional benefits, providing essential information to understand why they are the perfect dietary addition for your beloved animals. Petco aspires to be the go-to choice for pet owners seeking a healthy, natural, and local alternative to enhance their pets' nutrition. 

The inspiration behind the graphic concept is the internal transformation that occurs when pets consume their food. This cellular process is a symphony of nutrient absorption, cell rejuvenation, and inner strength, and Petco's approach reflects this scientifically sound process with a playful and engaging twist, emphasizing product qualities and benefits.

Their taglines reinforce the significance of nutrition while celebrating the joys of having healthy pets. With better nutrition, you get better friends, better walks, better leaps, and so much more.

As a part of the brand identity, Petco's illustrations showcase the natural ingredients and how they help pets transform from the inside out. It's not just about looking good; it's about feeling great too.

Petco in this nutritional and brings a positive change to the pets. It's more than just food; it's a lifestyle that promotes vitality and happiness for both pet owners and their furry companions. Petco - where every bite is a step towards a healthier, happier pet.




Client / Petco

Location / Lima, Perú
Art Direction & Branding / Oswaldo Pescador / Illustrator & Animation / Ricardo Cunyas 

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Petco
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Petco

Introducing Petco, a brand committed to enhancing the well-being of pets and their owners by offering products that complement their diet and imp Read More

Published: