GMM Pfaudler - Brand Launch Communication
A true market leader in the manufacturing industry requires to be agile, adept and inclusive, among many other things. All these culminate to making an impact, and an impact is made when we make BIG MOVES. Key stakeholders and the leadership teams understood that a Big Move depends on the mind – set. A big move requires careful consideration and effort to make happen – and that is what GMM Pfaudler does.
BIG MOVES became the rallying cry across the organisation due to its powerful resonance to all relevant stakeholders - internal as well as external.
This further extended as the brand’s external communication
Team
Strategy: G. Shreya Rao, Maghan Varkey
Design: Ekta Banodkar, Poornima Badwe
Agency: ABND Designs
Year: 2022
