Concept
Soup is a fresh take on hygiene products with a sustainable twist targeting young children. The concept focuses on cutting down costs and carbon footprints by introducing daily hygiene products in the form of concentrated pods. The pods can be made into shampoos, conditioners and body washes by mixing them with water using a reusable shaker bottle. The brand comes ahead to offer a DIY sustainable experience.
Research and Referencing
The product is aimed to get the young adults about the practise of sustainability early on in life when curiosity is at its peak. The set should grab their eyes on the shelf and get them excited about mixing and making their own product.
Sketching PDPs
Rough sketches on paper and testing out different compositions and laying out information based from the mood boards.
Packaging Dieline
The dielines for the product range was designed to be self explanatory making it easy to follow the steps of using Soup.
Final Mockups
The finished packaging on the box of sachets, reusable bottle and sachets.
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