Wabash College - Little Giant Stadium
CRAWFORDSVILLE, IN | Environmental Branding
Wabash College and Continental Office are in the midst of a longstanding partnership to update the athletic facilities around campus. Starting with the state-of-the-art Little Giant Stadium, Continental Office’s Branding team produced and designed various elements of donor, wayfinding, and complementary elements to honor the college’s rich history and give fans, students, staff, and prospective students a place to be proud of.
The Stephenson Gateway Plaza offers the opportunity for fans to connect as they enter the main stadium gates. The limestone monument shows gratitude to the Stephenson family for their donation, while complementing the Stadium Seal, which is engraved on the front of the stadium. The monument has become a “fan-favorite” photo moment for the Wabash community.
In addition to the various dedication plaques throughout the stadium, The Wabash Donor Wall features over 200 donors in an egalitarian maner so that all donors, regardless of donation, are represented and thanked equally. The clear donor plaques allow the bright “Wabash.” to bring energy into the gray stadium interior, and create another photo moment for football fanatics.
The Hall of Giants celebrates Wabash’s rich tradition of athletic excellence and features some of the most talented, dedicated, and hardworking student-athletes, coaches and staff. The 38 Giants surround the support beams of the stadium since they are the metaphoric foundation of Wabash athletic pride.
