Flaming Grill Game 2023
The new game involves customers navigating a Flaming Grill pub, collecting bonus items to corral colleagues and guests into the most epic conga line ever - the longer the line, the better the score. A remarkable debut: 178,000 Plays on Day One. The Game Smashes Previous Records!
Key results
721,915 games played
178,000 plays on launch day
42,439 players
Ave: 11 minutes 33s per player
340 days of engagement time
1 player played 4696 times!
This exciting game is giving away a multitude of fantastic freebies, and you could be one of the lucky winners.
Once this conga line is completed, the contestants can enter their details to see if they've made it onto the leader board with prizes being given to the top scorers and win a 3K love to shop voucher. Also - we added boosts and dish collectables to receive an instant win of £20!
Reviews
"Each Flaming Grill pub is at the heart of the local community, so it’s vital that we give back wherever possible to support our customers.There are some amazing prizes on offer – as well as instant wins when you head into your local Flaming Grill, so we really hope we can make someone’s day just a little bit brighter.”
Andrew Gallagher, Marketing Director at Greene King
"It's not every day you get to work on creating a digital game in partnership with Coca-Cola! It's also not every day you get to work with absolute legends like both Mark Haslam and Leah Parker! This game has been a labour of love from our digital team and they've smashed it out of the park. The game brings to life all the fun and flavour of our Flaming Grill pubs and of course, we had to add in some chicken wings for good measure! I've learnt so much from the team working on this project and it's amazing to see the game come to life in ways we never imagined"
Mia Broadbent - Brand Manager Flaming Grill
