This is the main case video for the Eye Mo "Water Eye Performance". It runs at 2 minutes.
This is the homestory video we made about our calligraphy artist. It was used to invite press to the site. This in turn lead to the media coverage that made the case so powerful.
TV is still big for Panadol. In many markets around the world it is lead medium. Like in Thailand - this film was made using a local celebrity to launch Panadol Children in late 2013.
The new global TV campaign. This introduces Panadol Rapid in Australia.
And this launches Panadol Joint in the Middle East.
Different markets = different names, packs, regulatory environments. Loads to deal with. This is for Dolex Forte in LATAM.
For Hong Kong we executed this beautiful poster (and print ad) which is all about a clever usage of calligraphy.
This case explains the poster for all those who do not understand Chinese.
First of three wonderful radio ads we made for Panadol Extra Advance in Hong Kong. Great storytelling scripts written by Andrew Siebert. Great acting and perfect sound design made at The Gunnery Singapore. Enjoy.
The second Panadol Extra Advance radio ad. Another wacky story.
And the last of the series.
This is older. One of a whole series of award winning interactive banner ads we made back in Dubai.
