Wynyard Plaza
Brief - To create an identity for a new boutique luxury hotel called Wynyard Plaza, situated in a refurbished Art Deco building in Sydney.
Approach - With the need for the audience to feel excited by the mystery of staying at a prestigious hotel, an identity was developed capturing the Art deco era. Using shapes and symmetry, the logo was paired with a reflective support graphic and geometric typeface.
Brief - To create an identity for a new boutique luxury hotel called Wynyard Plaza, situated in a refurbished Art Deco building in Sydney.
Approach - With the need for the audience to feel excited by the mystery of staying at a prestigious hotel, an identity was developed capturing the Art deco era. Using shapes and symmetry, the logo was paired with a reflective support graphic and geometric typeface.
