If you are an artist that runs a business through the print on demand platforms, there are a lot of things that you have to keep in mind while running the business. However, one of the most important things that you need to think about is the niche that you will base your designs on.

There are a lot of expert and successful POD designers that make use of the free Amazon product research tool called Merch Dominator to get their niche finalized or validated. If you want to leverage the tool too, it is important that you understand how the tool works for you and how it can help you establish your print on demand niche.

Even before you get down to understanding what product search can do for you in finding your POD niche, it is important to make sure that you know what a niche is.

A niche is a category or style in design that you base your entire design on. Anything could be a niche for designers that create art for POD platforms, right from foliage to yoga to cats to cakes, all of it or any of it can be a niche for your design.

There are artists that also choose to combine niches so that they may be able to get better exposure for their designs. An example of this can be a ‘a cat on a beach’, in this the niches include cats and beaches, which appeals to varied kinds of buyers, those who like cats, those who like beaches and those who like both.

When you are out to look for a niche for yourself, just about anything can work as inspiration for your need.

However, one of the best ways to find the right niche for your need is to first look for the product that you want to target using the product research tools free offered by Merch Dominator.

Using the tool, you can find out about the products that are most popular and based on the popularity of the product, you can decide on the niche.

Here are some ways in which your choice of product will influence the niche you pick:

– The size of the design: If you are targeting t-shirts as your product of choice, you can choose to work on larger designs, which means that you can pick niches that require bigger motifs. An example of this would be portraits, artists, pop culture references etc.

– Action Designs: You can decide to use fruits and vegetable or groceries as your niche if you are working on a design for a tote bag. If you are working on designs for phone covers, you can work on comic strip style designs that depict conversations. These are niches that depict the action or use of the product.

– Exposure: It is possible to base your niche on the amount of exposure that the product is likely to get. You can choose to opt for an abstract niche for mobile pop holders or choose to go all out and use architecture as your niche for t-shirts.

These are some of the ways in which you can take the help of product search to find your niche and work on your POD designs.

SOURCE CREDIT:
https://merchdominator.wordpress.com/2023/09/26/what-your-product-research-can-do-for-you-in-deciding-your-pod-niche/