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    A marketing proposal for the VCU School of Mass Communications. Project included brand identity, target market research, competitive analyses, ar… Read More
    A marketing proposal for the VCU School of Mass Communications. Project included brand identity, target market research, competitive analyses, art direction, copywriting, and design. Read Less
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This book was the culmination of a months-long project, a marketing proposal for the VCU School of Mass Communications. The data included was derived from our own surveys conducted in-person and online 
 
In keeping with the theme "Students that Work", the proposal was presented as 5.5x8.5" printed sheets on a mini clipboard, hence the extra 1/2" margin at left.