Comm-Ci is a clothing brand that required the development of a Brand Guideline & Visual Style document to build their products on.

All they had was a logo and the typeface used to make the logo, so I developed a color palette around it looking for a modern, playful feel to it that allowed the brand to go with softer tones but also had room to be used more boldly.

Also, a visual style guide was developed to be used on the photographic sessions and applied on the website, finding key words and a visual language to create an identity for the brand.