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13ersama Tokopedia

Multiple Owners
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tokopedia Advertising design gif animation motion graphics 2D Animation after effects motion design
tokopedia Advertising design gif animation motion graphics 2D Animation after effects motion design
To celebrate the company’s 13th anniversary, Tokopedia, the Indonesian e-commerce company, offers discounts and promos special for users throughout the month. They released a sequence of advertisement videos to promote the event and boost sales.










The videos must clearly demonstrate the festiveness and festival concept. To do so, we decided to modify an existing font (Titan One) and turn it into a party edition font! Using typography that can easily work with graphic elements (Illustration, Photography), in combination with vibrant colours and playful characters, we made sure to really exude the birthday vibe. 


↓  ↓  ↓  ↓  ↓  ↓  ↓  ↓  ↓  ↓   Here are our typography explorations ↓  ↓  ↓  ↓  ↓  ↓  ↓  ↓  ↓  ↓
tokopedia Advertising design gif animation motion graphics 2D Animation after effects motion design
tokopedia Advertising design gif animation motion graphics 2D Animation after effects motion design
tokopedia Advertising design gif animation motion graphics 2D Animation after effects motion design
13ersama Tokopedia
Flock Agency 2022

Creative Direction Syandy Han
Art Direction Claudia Natasha Akhsa
Letterings + Concept Design Cassey Valentia S
Copywriting Rivaldo Kusuma

Film by Dimas Djay
13ersama Tokopedia
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