Founded in 1946, the festival offered a stage for revival, freedom of art and expression for talents from all over the world eager to tell stories in new, different ways. Since its inception, Locarno has been home to films in various competitive and non-competitive sections, including feature-length narrative, documentary, short, avant-garde, and retrospective programs.

The concept focuses on the integration of three cut-out collage elements — a human eye, a leopard and a classic camera. 

The human eye serves as a visual ode to the filmmakers and their unique perspectives, highlighting the profound human touch ingrained in the art of cinematography. The leopard alludes to the coveted gold leopard statue awarded at the festival, signifying excellence and achievement in filmmaking. Lastly, the camera, a quintessential tool of the trade, acts as a dynamic representation of the craft itself, emphasising the festival's dedication to the art and science of cinematography. 

Together, these three elements coalesce into a singular, compelling image that not only mirrors the diversity of cinematic expression but also catches the spirit and prestige of the Locarno Film Festival.

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