Ethan Johnston's profile

Ethan Johnston - Personal Rebrand

The Task
Create a refreshing new personal identity based around my name.
It should be clean, easy to read, interesting to look at and be a good representation of who I am as a designer and a person!
Me in Three Pictures
I wanted to find and use three pictures that could represent me as a person and help use as a way to give direction to my branding design.
The palm tree's to represent a part of my carribbean background, London buildings for the city where I where I grew up and the technology/music as my second love, after design.
Solution
I decided to go with a combination a of soft, free flowing typography for my first name, coupled with a more uniform, all upper case sans serif font for my second name.
I feel the collaboration of the two compliments each other and stays true to me as a designer and as a person.
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Ethan Johnston - Personal Rebrand
Published:

Ethan Johnston - Personal Rebrand

It was definitely time for a personal rebrand, so I set out to create a new creative, visual identity. Drawing inspiration from things that make Read More

Published: